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By Laura Roeder
Are you tired of your Facebook posts getting buried in the news feed?
Want to get your Facebook posts seen?
Facebook algorithms dictate how many people see your updates. Two recent changes should help you get more organic reach and lower your frustration level.
In this article, I’ll share how you can adjust your Facebook tactics to make the most of news feed visibility today. Read More
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By Andrea Vahl
Would you like to drive more Facebook traffic to your website?
Is quality Facebook traffic important to your business?
Getting Facebook fans to your website (and then hopefully onto your email list) is even more critical with Facebook’s recent announcement of decreased organic reach for pages.
Use these five steps to help you get more traffic Facebook to your website.
If you have a website that never changes, you’re going to struggle to get much traffic to it. Posting links to the same page on your site over and over is as futile as Sisyphus rolling the boulder up the hill.
These days, the name of the game is content marketing and you had better figure out how your business can participate.
The fresh, new content you post on your site is important—not only for social media marketing, but also for search engine optimization. Google rewards sites featuring fresh content with higher ranking. But you don’t have to post epic blog articles three times a week to win at the content marketing game. Posting something new and helpful once a week or even once a month can benefit your website traffic.
Here are some ideas that can help you brainstorm how you can add new content to your website:
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By Mike Gingerich
How long has it been since you’ve reviewed your Facebook Page?
Are you taking advantage of the latest Facebook features?
It’s critical that Facebook Page managers take time to regularly audit their Page and ensure that they are not missing out on new features.
This Facebook Page audit guide outlines 11 key items to review to help maximize your Page’s potential.
Facebook recently updated its guidelines and loosened the restrictions on what you can display on your main Page cover image. (View updated Facebook Guidelines.) This prime location now lets you display your web address, a call to action and more.
The key is that text cannot exceed 20% of the cover image area.
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By Cindy King
Are you struggling to keep up to date with the best social media marketing tips?
Would you like to know how to get the best results with your social media marketing?
We asked twenty-one social media marketing experts to share their best social media tips today.
Here’s what they had to say.
Amy Porterfield
If you’re looking for a new way to attract quality leads using social media, try Facebook Offers.
Facebook Offers are a type of Facebook ad, but they work a bit differently than a traditional Facebook Ad. You can set them up directly from your Facebook Page (no need to go into the Ads dashboard) and they can be created for offline and online businesses.
Although you can use them for many different promotions, I’ve seen the highest conversion rates when marketers use Offers to attract quality leads Read More
By admin
It’s a New Year, and that means it is time for New Year’s resolutions. For small-business owners, New Year’s resolutions, or goals, can be exciting and sometimes a little daunting because of the expectations that come with these goals. Setting goals for a small business is all about figuring out what will increase your business’s popularity and sales, as well as figuring out how to get more done in less time.Here are five tips on what small-business owners should consider when thinking about New Year’s resolution ideas and goals. [Read more…]