Don’t have a six-figure marketing budget like the “big boys” to throw around? Worry not my friends you can still go big without breaking the bank.
Here are some big marketing ideas you can begin implementing today to grow your business regardless of the size of your marketing budget. Many of these can be done with little to no money, and will cost you nothing more than a bit of your time.
1) Get Active on Twitter
It takes just a few minutes to make a contribution to Twitter and making this a part of your daily business routine is a steady way to build up a network of followers interested in your area of industry.
2) Start a Blog
This needn’t be an everyday thing but posting to a blog a couple of times a week is a way to keep in touch with your customers and to convey more about your business and the market in which you operate to your potential clients.
3) Blog Commenting
Contribute to the conversations on blogs by bloggers in the same niche in which you operate.
4) Forum Discussions
Find and sign up to forums on a related topic to your business. Actively take part and get to know your fellow posters. Try searching for “Your Topic + Forum” in Google to find relevant conversations.
5) Register Your Business with Google Local
Google has been offering local businesses a chance to register their business address and phone number in its local listings for some time
6) Register Your Products or Services with Google Merchant
Another helpful and free service from the search giant, Google Merchant is a place for businesses to upload a data feed which includes products or services.
7) Make Your Business Cards Memorable
Choose a design that stands out.
8). Consider Paid Search
Google AdWords is the largest sponsored search result program. While this marketing channel isn’t free, it does fall under budget marketing ideas for new businesses simply because you are able to manage it yourself within a small budget.
9) Build a Basic Reward Scheme
Offer an exclusive incentive to your regular customers which will help the business retain customers and win new ones.
10) Improve Customer Service
Many forget that customer service is a form of advertising. You’re advertising that you care, and that gets noticed.
11) Let Customers Know You Appreciate Them
Customers who feel appreciated are going to give the love right back in the form of loyalty. Send them and email, make a call, interact with them any way you see fit. Just let them know they are important.
12) Become Vain
Do you know what your customers are saying about you online? Get vain, and search for yourself! Then, respond to your customers.